Hola Boss Chica!
Today we are optimizing that Instagram bio! Like me, you might have more than one link to share, but only one place to place a link on your Instagram bio…
Sometimes you want to display your latest blog post, your podcast, and maybe a link to your lead magnet on your bio.
Unfortunately, Instagram only gives us space for one link in our bio. However, there are more than a few tools that allow you to take advantage of that one link and actually drive traffic to multiple links…right from your Instagram bio.
In this post we will explore 3 different tools that allow to do just that.
The very first tool I used to add more links to my profile is called Linktree.
You can add up to 5 links to a single Instagram account using this tool.
You first have to decide if you’d like to use their free or paid version, add your links in your Linktree account, and finally, add your custom URL to your Instagram bio.
Here’s how it looks:
This was all done with Linktree’s the FREE version! Pretty cool righ?!
Linktree also offers a paid version for $6 per month, which I believe to be a fair price for what you get.
The paid version includes a daily breakdown of your link traffic, team access, custom buttons, and styles, a custom title, the ability to schedule links (whaaaat?!), and finally a way to retarget your Linktree visitors on Facebook! That is powerful!
But, let’s keep exploring and see other options…
Another way you can add multiple links to your bio is using Lnk.Bio.
Lnk.Bio is very similar to Linktree, but it does offer some differences.
-No branded URL
Here’s what Lnk.Bio looks like:
If you want the ability to track your Instagram bio link clicks, or if you’d prefer your own custom URL, you will need to upgrade to the pro version. The paid versions start at $0.99 per month.
If you manage more than one Instagram account, you also have the option to sign up for the agency plan, which is $1.99 per month.
I love the prices that Lnk.bio offers…but I always like having options. During my most recent search I also discovered Link in Profile.
3. Link In Profile
Just like the previously mentioned tools, Link in Profile directs your link link in bio to a page of links. There is one difference though. Link in Profile will show an image for each link as well!
Here is what that looks like:
After you set up your Link in Profile, images from your Instagram feed will appear next to the links.
Link in Profile is very easy to set up. You can directly customize your links from you Link in Profile dashboard, or you can simple add a link to your Instagram post, and it will automatically show that link with its corresponding picture in your Link in Profile.
Unfortunately, Link in Profile doesn’t offer a free version. However, they do offer a 30-day free trial for all plans. I am currently on trial, and really like it so far!
After your trial, personal plans are $9.99 per month and include a landing page that is branded with your Instagram handle, picture and website.
After you have your account you will be able to edit your links, and posts. You will also have access to your stats right from your Link in Profile dashboard.
Oh! You also can choose between having you links and photos Pinned, Hidden, or Visible! I personally think that is pretty cool!
So Which Tool Should We Use In Our Instagram Bio?!
Truth is we all have different needs, and are at different stages of out businesses. While I believe that Link in Profile is my favorite so far, I do have admit that paying $9.99 per month is not super appealing. More so when I know of many other tools that, although without pictures, allow you to achieve the same end goal…displaying more links.
Some things to consider are your budget, the amount of links you (actually) need, and the amount of accounts you manage
If Instagram is part of your social media marketing plans, the link in bio is such a powerful asset! These tools give you the advantage to offer your followers with multiple opportunities to subscribe to your content, grow your email list, promote a product, or even grow your other social media following!
There are many tools out there, but these are the ones that I have personally signed into, and tried.
Whichever you decide works best for you is good as long as you make sure you capitalize that one link Instagram offers in the smartest way possible! Comprende?
I give you other valuable tips on growing your Instagram influence is this FREE PDF!
No Idea Exactly What Links To Include In Your Instagram Bio?
Are you just starting out, and are not all that IG savvy yet? Here are some links you might want to include in your Instagram bio!
-Your other social media handles (facebook, snapchat, youtube, twitter, etc).
-Your blog or site URL.
-A link to an affiliate program you believe in, and promote.
-Your online, or traditional store.
-Another personal or business account’s direct link.
-Your Facebook group link.
-A publication where you were featured.
You have what you need to go capitalize on that link, girl. Now go occupy that valuable real estate space with something that showcases the best of you! Ahora!
Make sure you share the love by sharing this with your friends! Feel free to comment with any questions or other posts suggestions.
Is there any other specific Instagram topics you need help with? I got you! Let me know in the comment section below, or message me directly!